Black Friday Edit100% Authentic Sealed Fragrances · Free Express India Shipping
Complimentary 7ML Paradox EDP Tester · 5% OFF ₹5,000+ Code: OCTOPUS5


Complimentary Bonus
Free 7ML Paradox EDP pocket spray added automatically with this order.
Enter a 6-digit Indian PIN code (e.g. 110001 or 400001).
Every unit is factory cellophane sealed with verifiable laser/printed batch codes on box and bottle. We never stock decants passed off as sealed originals or unverified testers.
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About Initio
| Type | Eau de Parfum |
| Notes | Red Berries, Lavender, Caramel, Bergamot, Vanilla, Patchouli and Sandalwood |
| Description | Initio Wild Rush is a 2026 unisex fragrance from the Supercharged collection, blending fresh aromatic notes with sweet and warm accords. Bergamot and lavender bring a refreshing opening, while red berries add a fruity touch. Caramel, vanilla, patchouli, and sandalwood create a rich, smooth finish. Featuring the JOYDROP complex, this fragrance is designed to evoke joy, energy, and confidence through an innovative neuro-olfactive approach. |
Wearing Guide
Tip: Spray onto moisturized pulse points (wrists, behind ears, and collarbone) without rubbing to keep top-note aromatics crisp.
Collector Comparison
| Attribute | ![]() Current BottleInitio Wild Rush EDP | |||
|---|---|---|---|---|
| Price | ₹23,500 | ₹19,950 | ₹599 | ₹27,000 |
| House | Initio | Initio | Initio | Memo Paris |
| Concentration | Eau de Parfum | Eau de Parfum | Eau de Parfum | Eau de Parfum |
| Size & Gender | 90ml 90ml · Women | 90ml · Women | 1.5ml · Women | 75ml 75ml · Women |
| Scent Families | Woody, Floral | Woody, Floral | Woody, Floral | Woody, Floral |
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